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Care Genix Clinic & Diagnostics | Transforming Healthcare Spaces with Wall Branding & Signage Solution

Table of Content

  • 01 Introduction:
  • 02 Project Objectives:
  • 03 Detailed Scope of Work:
  • 04 Project-related Challenges and Executions:
  • 05 Solutions Implemented by Riot Color India:
  • 06 Results, Outcome, and Client Feedback:
  • 07 Conclusion:

Introduction:

Care Genix Clinic and Diagnostics is a modern healthcare facility established in 2022 with an aim to deliver comprehensive patient care. Offering a wide range of medical and diagnostic services under one roof, the clinic combines a team of experienced healthcare professionals with advanced technology, dedicated to ensuring patient well-being.

To further enhance their space and create a welcoming and organized environment, Care Genix partnered with Riot Color India, a leading graphics and signage solution provider in India. The main objective was to implement high-quality wall graphics and signage that  would not only create a striking visual appeal but also improve patients’ experience.

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Project Objectives:

The key objectives of this project were to design and install both internal and external graphics and signage for Care Genix Clinic and Diagnostic Center, emphasizing on –

  • Creating a professional brand presence through eye-catching graphics and signage.
  • Improving wayfinding for patients and healthcare staff within the facility.
  • Designing creative visuals that contribute to a patient-friendly environment.
  • Establishing an organized space for enhancing patients’ convenience.
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Detailed Scope of Work:

  • Interior Graphics and Signage

Riot Color India creatively designed and installed signage across all key areas within the clinic, including the reception area, patient sitting, OPD, doctor’s chamber, day care unit, and Lab area. It has also installed directional and informational signage for guiding patients, visitors, and staff seamlessly throughout the facility, ensuring ease of movement.

  • External Signage Installation

To ensure a strong visibility, a large scale name signboard was designed and efficiently installed. This LED signboard was designed to capture attention while making a prominent presence both day and night.

  • Fabrication and Painting

The project also includes crafting bold and attractive graphics for the front-sized glass panel of the clinic that instantly grab attention.

  • Acrylic Signage Solutions

Acrylic name plates were installed for clear visibility with acrylic logos and letter cuttings that add depth, clarity and premium finish to the overall look of the clinic and diagnostic center.

  • Project Management and Coordination

Riot Color India team managed the entire process efficiently, starting from concept creation, design, and timely installation. The close coordination with the Care Genix management team helped minimize disruption to daily operations while maintaining efficiency.  

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Project-related Challenges and Executions:

  • Patient-friendly Navigation

Designing graphics and signage that look appealing at the same time and are easily understandable was a crucial factor to ensure seamless navigation for patients of all age groups.

  • Tight Deadlines

The project demanded completion within a limited span of time, demanding efficient planning, production, and installation without compromising on quality.

  • High Traffic Location

Installing signage in a busy area like Newtown, Rajarhat requires careful coordination to ensure the safety of the pedestrians and minimal disruption to traffic.

  • Weather Condition

During external signage installation, the team faced challenges due to unfavorable weather and on-site conditions, especially in an open street area.

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Solutions Implemented by Riot Color India:

  • Developed an efficient workflow system to meet the tight deadlines while maintaining high-quality standards of work.
  • Used premium-quality, durable materials and high-end technology  to ensure prolonged longevity of signage, withstanding all types of weather conditions.
  • Conducted scheduled installation to accomplish the project on time.
  • Designed intuitive and clearly visible wayfinding signage to improve patients’ navigational experience.
  • Created engaging and visually appealing wall graphics to promote a welcoming healthcare environment for the patients.
  • Maintained a perfect coordination with the client to ensure a seamless and efficient coordination from start to finish and quick resolution of challenges.
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Results, Outcome, and Client Feedback:

  • Timely Completion

The project was successfully completed within the limited time span. From efficient planning to timely execution, everything was complete without delays.

  • Improve Brand Visibility

The bold and vibrant external signage and cohesive internal branding significantly improved the visibility of the clinic in a high-traffic area. It now stands out prominently, reinforcing brand identity and grabbing attention.

  • Effective Signage Installation

The careful placement of signage ensures seamless navigation across the facility. Patients and staff can effortlessly move through different departments, improving the overall experience of the patients.

  • Quality and Durability

The use of high-quality material and efficient installation ensures long-lasting performance. The signages maintain their vibrant visibility for a long time while eye catchy graphics create an immersive experience.

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Conclusion:

The collaborative work between Riot Color India and Care Genix Clinic and Diagnostic successfully transformed the clinic into a well-organized, professional, visually appealing, and patient-friendly environment. Through strategic planning, creative work, and effective installation, the brand presence was not only enhanced, but  patients’ overall experience was also improved. This case study highlights how effectively the project was accomplished while maintaining a perfect healthcare environment.

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